Hilary Duff looks brilliant in blue at the third annual Loveday celebration and Cartier Love Charity Bracelet launch held at a private residence on Wednesday in Los Angeles.

The Duffster was accompanied on the red carpet by hockey player boyfriend Mike Comrie of the New York Islanders.

At the event, Cartier announced the launch of a new LOVECHARITY bracelet and accompanying ambassadors. Cartier chose a music theme for this year's LOVE celebration. The new group of prominent music ambassadors to join the 2008 endeavor included Duff for charity Blessings in a Backpack, which will be represented by a deep plum bracelet. The LOVECHARITY bracelet is available for $995 at Cartier boutiques nationwide with $200 per bracelet benefiting its corresponding charity. On LOVEDAY, June 19th, 10% of all sales from the entire LOVE collection will benefit the partnered organizations.

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